Yü Group is an independent supplier of gas and electricity to the business market, challenging the ‘Big Six’ energy providers that currently dominate the UK market. Yü is focused on servicing small and larger enterprises in sectors such as healthcare, hotels & leisure and construction. In March 2016, Yü IPO-ed on AIM raising £7.5m at a price of 185p per share, valuing the business at £26m.
The concept of a new and independent energy supplier was new to many investors and Alma was appointed to manage the communications and the messaging, both through the IPO process and ongoing Capital Markets engagement. The IPO attracted considerable media and investor interest and the shares closed on the first day of dealings nearly 7% above the Placing price. Demand has continued to grow as the Company rolls out its B2B high service offering.
Bobby Kalar Founder and CEO of Yu Energy commented:
“We chose the team from Alma as they were able to demonstrate a deep understanding of the Capital Markets and our objectives. This was a milestone for Yü and I am pleased to say the work was delivered to the very high standards promised. We were given clear advice throughout the IPO process which, coupled with the professional execution, means we are excited about working with Alma throughout this next stage in our Company’s evolution.”